Two companies of Yuefeng Group were listed on the "2023 Top 500 Chinese Brands" list
July 30, 2023
Recently, sponsored by the professional brand evaluation agency Asiabrand, China Asian Economic Development Association, Global Times, China Economic News Network and other institutions co-sponsored the "2023 brand Power Forum" released the "2023 Chinese brand 500" list. Yuefeng Aluminum Technology and Yuefeng Conveyor Machine were selected, ranking 157 and 393 respectively.
All along, Yuefeng Aluminum Group and its affiliated enterprises attach great importance to brand building work, actively practice the "three changes", adhere to the mind of "the country's largest", while maintaining the steady operation of enterprises, improving the quality and efficiency of enterprise development, courage to shoulder social responsibility, actively participate in social public welfare undertakings, and achieve the dynamic balance of corporate economic responsibility, social responsibility and environmental responsibility. Established a good reputation, enhanced the brand image, demonstrated the mission of the enterprise, and the brand value was recognized by the international authoritative brand value evaluation institutions including World Brand Lab and GYbrand. Many brands have been listed on the "Top 500 Chinese Brands", "Top 500 Chinese Listed Company Brands", "Top 500 Chinese Innovative Brands", "Top 500 Asian Brands" and other lists.
It is understood that the research and development of the "2023 Top 500 Chinese Brands" list adopts the Asiabrand Brand Value evaluation 3.0 "qualitative + quantitative" model. Through the accurate measurement of corporate brand equity and the correlation analysis of brand equity efficacy, the brand value calculation results are closer to the market value. It provides a scientific and objective reference for government management, investment and financing, enterprise resource allocation and brand management. The brands on the list involve a total of 84 major industries and 113 sub-sectors, of which the top 3 industries are manufacturing (193), information technology (29) and financial industry (16), and 10 non-ferrous metal industries are selected.
